Overview

In today’s fast-paced, digital-first world, influence is not just about what you say — it’s about how you connect, persuade, and inspire action across multiple platforms and audiences.

Strategic Communication & Influence equips leaders with the skills to master narrative power, manage high-stakes communication, and project credibility in every interaction — from the boardroom to the global stage.

Participants will learn to craft compelling stories, navigate stakeholder landscapes, manage crises with confidence, and leverage digital tools to amplify their leadership presence. Through immersive simulations, media coaching, and real-time feedback, participants will walk away with practical strategies to influence effectively in complex, multi-stakeholder environments.

Audience

C-Suite Executives, Senior Leaders, and Department Heads, Emerging Leaders and High-Potential Managers, Public Sector Leaders, Policy Advocates, and Corporate Spokespersons, Professionals seeking to enhance influence, leadership presence, and message alignment

Key Learning Themes

Communication Mastery & Presence 

 

  • Public speaking confidence, body language, vocal authority, and persuasive delivery. 

Messaging & Storytelling for Impact  

  • Designing strategic narratives, integrating data-driven storytelling, and building emotional connections.

Stakeholder & Internal Communication 

  • Engaging diverse audiences, aligning messages across functions, and building trust. 

Crisis & Reputation Management 

  • Anticipating crises, managing media under pressure, and safeguarding reputational capital. 

Digital Influence & Multi-Platform Communication 

  • LinkedIn branding, social media influence, digital campaign strategy, and AI-powered communication tools. 

Programme Highlights
  • Executive Presence Labs: High-impact simulations to refine delivery, tone, and audience connection.

  • Crisis Room Simulation: Real-world case scenarios to practice rapid response and reputational recovery.

  • Storytelling Sprints: Transforming complex data into compelling, memorable narratives.

  • Media & Public Speaking Coaching: Live, recorded, and reviewed sessions with expert feedback.

  • Digital Influence Toolkit: Practical guides for LinkedIn positioning, AI-assisted content creation, and multi-platform messaging.

  • Peer-to-Peer Influence Clinics: Collaborative exercises to sharpen persuasion skills in diverse settings.

Contact Us

Ms Li Anne Chin, Executive, Learning & Partnerships

liannec@asli.com.my

Speakers
Danial Rahman