- Overview
The entrepreneurial landscape is evolving faster than ever, demanding leaders who can think creatively, adapt rapidly, and execute strategically. Entrepreneurship & Design Thinking is designed to equip participants with the mindset, tools, and frameworks to turn ideas into sustainable, scalable ventures.
Through a blend of innovation techniques, financial mastery, and market-driven strategies, participants will gain the confidence to build business models, attract customers, secure funding, and deliver value in competitive markets. The program bridges entrepreneurial creativity with commercial discipline, ensuring that great ideas translate into lasting business success.
- Audience
SME Owners and Founders, Startup Entrepreneurs and Aspiring Business Leaders, Corporate Innovators and Intrapreneurs, Managers seeking to enhance business acumen and growth strategies
- Key Learning Themes
Entrepreneurial Mindset & Innovation
Design thinking, lean startup methodology, and high-impact ideation.
Business Modelling & Strategic Planning
Crafting business models, analyzing competitive landscapes, and charting growth strategies.
Marketing & Customer Development
Building brands, designing digital campaigns, driving sales, and elevating customer experience.
Financial & Operational Mastery
Budgeting, cost optimization, fundraising, and understanding unit economics.
Innovation, Growth & Sustainability
- Scaling products/services, embedding ESG principles, and fostering intrapreneurship.
- Programme Highlights
Innovation Bootcamp: Rapid ideation and prototyping workshops with real-world case challenges.
Business Model Labs: Hands-on sessions to design, test, and refine business models.
Go-to-Market Simulation: Live exercises to plan, launch, and pivot based on market feedback.
Financial Fitness Clinics: Practical training on cash flow management, investment pitching, and cost control.
Customer Journey Mapping: Tools and techniques to create exceptional customer experiences.
Sustainability & Growth Blueprint: Strategies to scale responsibly while integrating ESG.
- Contact Us
Ms Li Anne Chin, Executive, Learning & Partnerships
liannec@asli.com.my
